sponsored by Helping Hands for the Blind
sponsored by Helping Hands for the Blind
This time on Radio Out Of The Past we're going to salute the arrival of spring which
has finally reached most of the country. Two things that spring brings are color
and bugs. Accordingly, we will have two crime-fighting shows with the names of colors
and bugs in their titles. If you can't guess the first show you are definitely not
paying attention. But can you figure the second offering?
The presentation concerns a decade-by-decade look at how radio advertising changed
during radio's golden age. It will focus on how the sponsors got their products mentioned
over the airwaves when network radio began in 1926 and how the radio commercials
were presented during the 1930's, 1940's, 1950's, and 1960.
In closing out the hour, there are also 3 4-minute commercials for New Evergreen
Spray (an insecticide) starring Chester the Cutworm and Millicent the Rose Beetle.